THE FRONT ROW

We’re back with another 10 names you need on your radar, this time diving into the letter G as we continue our journey through 250 breakout artists by 2028. From genre-bending genre-defiers to big-hook indie bands and country-pop underdogs, this is one of our most eclectic lists yet. Whether you’re into shimmering synths, crunching guitars, heart-on-sleeve lyricism or straight-up energy, the G crew delivers. You’ll want to be able to say you heard them here first.

GOOD HEALTH GOOD WEALTH

Good Health Good Wealth are the definition of a band refusing to be boxed in. Formed in South East London, they’ve been brewing a style that blurs the lines between indie, hip hop, and the kind of genreless pop that could only come from the streaming generation. With tongue-in-cheek lyricism and a groove-heavy backbone, their tracks feel tailor-made for late nights and house party playlists.

It’s music that feels alive with possibility, sometimes recalling the observational wit of The Streets, sometimes tapping into the warm hooks of easy life. Singles like “Full Circle” showcase their knack for turning everyday frustration into dancefloor-filling energy, while “You Don’t Know Me” proves they can hit big, slick choruses without losing their left-field charm.

Since their debut, they’ve steadily carved out a name as one of London’s most exciting new collectives, racking up praise from tastemakers and fans who value authenticity over polish. Their live shows are part gig, part communal celebration, with frontman Bruce Breakey magnetic presence pulling crowds into the chaos. Whether playing intimate venues or supporting bigger names, they bring the same mischievous spark every time.

As streaming numbers climb and new releases roll out, Good Health Good Wealth are hitting their stride, proving that a DIY ethos and unshakable identity can still cut through the noise. It’s the kind of sound that feels both nostalgic and completely new, built for listeners who don’t see the point in picking just one scene to belong to.

For Fans Of: easy life, Kid British, The Streets
Start With: “Full Circle”

THE GUEST LIST

Manchester’s The Guest List are a rising indie rock outfit who’ve already made waves with their sharp hooks and gritty storytelling. Their sound hits that sweet spot between raw emotion and anthemic energy, think jangly guitars meeting big choruses made for festival singalongs.

Their track “161” is a standout, packing bittersweet lyrics into a tune that sticks long after it’s done. With their tracks gathering serious attention, they’ve shown they’re no flash in the pan. BBC 6 Music spins and sold-out shows at venues like the Deaf Institute prove their growing pull.

Live, The Guest List bring the kind of honest, no-frills performances that build genuine connections. It’s music made by people who’ve been there, navigating youth, heartbreak, and the messy bits in between. With new singles like “London” and “Mary,” they’re clearly just warming up.

This is a band ready to break out bigger and louder, but they still carry that grassroots spirit, the kind that makes you feel like you found them first.

For Fans Of: The Wombats, Two Door Cinema Club, Inhaler
Start With: “161”

GOLDRUSH

Hailing from Austin, Texas, Goldrush bring a classic roots-rock spirit into the modern era, fusing Southern warmth with arena-sized ambition. From twangy riffs to gravelly vocals, their music feels like a road trip soundtrack built for dusty highways and midnight dives.

Their debut album “Goldrush” is a prime example of their sound: a sun-baked blend of bluesy guitars, heartfelt storytelling, and choruses that soar without ever feeling over-polished. Tracks like “Like We Used to Be” and “Last Word” show their range, moving between slow-burn ballads and foot-stomping anthems with ease.

Live, Goldrush thrive on connection. They’ve honed their craft across countless Texas stages, earning a reputation for tight performances that walk the line between precision and raw energy. Their chemistry is unmistakable, each member bringing a piece of the puzzle, resulting in a sound that feels bigger than the sum of its parts.

With radio play in the US and growing attention abroad, Goldrush look poised to cross over to an international audience. Their authenticity and timeless influences set them apart in an era often dominated by trend-chasing. They’re the real deal, musicians who know the power of a great hook and an honest lyric.

If you’re craving music that feels both nostalgic and fresh, Goldrush should be your next listen.

For Fans Of: The Black Keys, Alabama Shakes, Kings of Leon
Start With: “Last Word”

THE GOOD WATER

The Good Water have carved out a place in Birmingham’s music scene with their psych-infused indie that manages to feel both retro and right on time. Their sound is a swirling blend of fuzzed-out guitars, vintage keys, and groove-heavy rhythms, perfect for fans who like their hooks dipped in technicolour.

Their standout track “Colours” is a calling card for what they do best: a kaleidoscopic mix of swirling organs and laidback vocals that recalls the golden era of psychedelia without feeling like pure nostalgia. Follow-up singles like “See Your Light” show their knack for marrying rich textures with earworm choruses that refuse to let go.

It’s a formula that translates beautifully to the stage. Whether headlining local venues or supporting acts like Temples, The Good Water deliver shows that feel part gig, part trip, with visuals and sonics blending into something completely immersive. That reputation has earned them spots at festivals across the UK and a growing national following.

While plenty of bands flirt with vintage influences, The Good Water make it feel vital and fresh. There’s no gimmick here, just a love of big melodies and the confidence to let songs breathe. As they prepare their next batch of releases and look toward bigger stages, they’re proving that psychedelia still has plenty to say in 2025.

Keep an ear out. This is the sort of band you’ll want to brag about discovering before everyone else.

For Fans Of: Temples, Tame Impala, Blossoms
Start With: “Colours”

THE GREAT LESLIE

The Great Leslie are a London band who know exactly how to marry big, theatrical alt-rock with real emotional punch. Their songs are polished without ever feeling plastic, delivering infectious hooks wrapped around lyrics that tackle love, identity and the chaos of modern life.

Singles like “Feel Alive” showcase their skill for dramatic builds and cathartic choruses. There’s a hint of Muse’s ambition in the instrumentation, but they keep things grounded with frontman Ollie Trevers’ distinctive vocals, equal parts vulnerability and defiance. Other highlights like “Can’t Touch” show their knack for writing songs that belong equally on radio playlists and festival main stages.

It’s live where The Great Leslie really shine. Their gigs are all about connection, communal singalongs, big crescendos, and that electric moment when a band and audience are locked in the same energy. Their secret weapon is their refusal to play it safe. Each release feels like a statement of intent: ambitious arrangements, big emotions, and the conviction to back it up. With new music on the way and a growing fanbase, The Great Leslie look set to take their widescreen sound to much bigger stages.

For Fans Of: Nothing But Thieves, Muse, Biffy Clyro
Start With: “Can’t Touch”

GEORGIA NEVADA

Georgia Nevada is living proof that country music has found a home far beyond Nashville. Raised around Cambridgeshire, she’s fusing American storytelling with British grit, crafting songs that are equal parts vulnerable and empowering.

Her single “Whatever You’ve Got” captures everything that makes her stand out: a modern country-pop sheen, effortlessly catchy choruses, and a vocal that balances warmth with a raw honesty. Other tracks like “Sin On A Shoestring” show her range, moving from delicate acoustic moments to full-band anthems that wouldn’t feel out of place on a C2C main stage.

Georgia’s songwriting feels rooted in real life, relationships, self-discovery, and the contradictions of growing up. That sincerity has quickly earned her a devoted following across the UK country scene, with festival slots, BBC Introducing support, and sold-out shows building momentum.

Her story is one of graft as much as talent. From early gigs in tiny bars to airplay on CountryLine Radio and support slots for The Shires, she’s steadily built a profile that now feels ready to break out of the country circuit and into the mainstream.

With an EP in the bag and live shows lined up across the UK, Georgia Nevada is one of British country’s most exciting new voices. If you’re looking for heartfelt songs with a big hook, start here.

For Fans Of: Kelsea Ballerini, Ingrid Andress, The Shires
Start With: “Whatever You’ve Got”

GLOSSY BOY

Glossy Boy make music that feels like a sugar rush laced with cynicism: bright, hyper-catchy indie-pop layered over lyrics that cut a little deeper than you expect. Hailing from London, they’ve quickly become known for their offbeat sense of humour and hooks that refuse to leave your head.

Their single “Paranoid” is a perfect introduction, jangling guitars and driving basslines set against lyrics that skewer modern life with wry detachment. Other releases like “Iguana” show their talent for balancing sarcasm and sincerity, capturing that uniquely millennial cocktail of hope and exasperation.

Live, Glossy Boy thrive on unpredictability. Their shows are sweaty, joyous affairs where the crowd is as much a part of the experience as the band themselves. It’s this inclusive energy, paired with the kind of choruses built for shout-alongs, that’s earned them a cult following across London’s grassroots venues.

What sets them apart is their ability to package sharp observations in irresistibly bright melodies, pop music with bite. As more tastemakers catch on and streaming numbers grow, it feels like a matter of time before Glossy Boy break out of the underground and onto much bigger stages.

If you like your indie smart, self-aware, and impossible not to dance to, this is the band for you.

For Fans Of: Declan McKenna, Yard Act, Sports Team
Start With: “I’m In The Sun”

GATHERING OF STRANGERS

Gathering of Strangers are a band built for big moments. Originally hailing from Manchester but made up of members from across the UK, their music channels the anthemic spirit of modern indie while leaning hard into emotionally charged lyricism. It’s the kind of sound that can make even the most jaded listener feel something.

Their breakout track “Naked and Blind” is a perfect example: brooding verses that erupt into widescreen choruses, driven by Conor Rabone’s powerhouse vocals. Other singles like “Nice Hair” and “Antidote” highlight their ability to balance swagger with sincerity, crafting songs that feel equally at home on festival stages and late-night playlists.

Live, they’re a force to be reckoned with. Their shows are all catharsis, sweaty, communal experiences where fans belt back every lyric with arms aloft. It’s no surprise they’ve built a reputation as one of the most compelling live acts on the northern circuit, with support slots for the likes of Feeder and slots at Tramlines helping spread the word.

Their secret weapon is their conviction. While some indie bands play it cool, Gathering of Strangers wear their hearts firmly on their sleeves. They’re unafraid to go big, to lean into drama, melody, and emotion, and it’s exactly why their songs resonate.

With new releases on the horizon and momentum building fast, Gathering of Strangers are poised to step up to the next level. If you’re craving music that hits as hard emotionally as it does sonically, start here.

For Fans Of: White Lies, Sam Fender, Inhaler
Start With: “Naked and Blind”

GENIUS OF THE CROWD

Genius of the Crowd are a band who thrive on chaos in the best possible way. This northern quartet deliver a blistering blend of alt-rock and punk energy, with sharp-edged guitars and snarling vocals that feel tailor-made for anyone craving music with a bit of danger.

Their single “Tired” sets the tone: an urgent, hook-laden track that channels frustration and dark humour into something cathartic. Other songs like “Baxter” prove they’re just as capable of pulling back and letting melody drive the message, showing a dynamic range that keeps things unpredictable.

Live, Genius of the Crowd come into their own. Their shows are visceral, sweat, distortion, and a real sense of camaraderie between band and audience. It’s that raw, unpolished energy that’s helped them stand out in Manchester’s competitive scene, earning them support slots with emerging heavyweights and a fiercely loyal fanbase who turn up early and stay late.

While plenty of bands trade in big riffs, Genius of the Crowd have something more: an ability to blend aggression with introspection, never shying away from life’s messier emotions. Their lyrics are unflinching, their delivery uncompromising, and their ambition clear.

With each new release, their reputation grows. If you’re after a band who’ll remind you why you fell in love with live music in the first place, Genius of the Crowd are essential listening.

For Fans Of: Black Honey, Yonaka, Dead Pony
Start With: “Tired”

GRACE CALVER

Grace Calver is part of a new wave of British bedroom-pop artists proving that lo-fi doesn’t mean low impact. With songs built on confessional lyrics and breezy, sun-dappled melodies, her music captures the growing pains of early adulthood with disarming honesty.

Her breakout single “Bored of U” is a perfect introduction: bittersweet, hooky, and underpinned by the kind of wry humour that makes her instantly relatable. Other tracks like “Zombie Conversations” show her ability to wrap heavier themes in effortlessly catchy choruses, creating songs that linger long after they finish.

Despite her DIY beginnings, Grace has already caught the attention of tastemakers across the UK. BBC Introducing has championed her as a rising star, while streaming numbers continue to climb off the back of word-of-mouth buzz and social media support. It’s easy to see why, there’s something refreshingly unfiltered about her songwriting, equal parts charming and unflinching.

Live, she brings those same qualities to the stage. Whether playing intimate acoustic sets or bigger indie showcases, Grace has a knack for making each performance feel personal, like she’s singing directly to you.

As she readies her follow-up EP and builds her presence across streaming platforms, Grace Calver is proving that bedroom pop can be every bit as vital and resonant as any big-budget production. Get in early, this is an artist with staying power.

For Fans Of: Beabadoobee, Orla Gartland, Clairo
Start With: “Bored of U”

That wraps our journey through the letter G, showcasing ten more genre-crossing, playlist-worthy artists who are shaking up their local scenes and edging toward a national breakthrough. Whether it’s psychedelic fuzz, alt-pop sweetness or full-blown country-rock, this group proves there’s no limit to how good the future sounds. Hit play, spread the word, and we’ll see you next time for the H edition.